services

EXPERIENCE Our workshops

 

  • Make existing business models fit for the future
  • Develop and test new business models in a structured and fast way
  • Create new business models and value propositions to build new growth engines.

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About the Workshops

HOW TO CREATE PRODUCT AND SERVICES PEOPLE WANT TO BUY workshop

To remain competitive and succeed In today’s disrupted marketplace, companies must have a clear understanding of their target customers and how value is created for those customers.  This knowledge must then be harnessed into a compelling value proposition.

This workshop is designed to help you differentiate your organisation by the value you provide to your targets rather than solely by the products or services you provide. Through the development of a strategic Value Proposition Canvas you will be able to:

  • identify and focus on your ‘sweet spot’ customers,
  • define what value you deliver to those customers,
  • drive differentiation, produce more qualified leads and;
  • build strong, longer lasting relationships with your customers.

We will help you identify your value and create and deliver your value propositions.

DESIGN A BETTER BUSINESS workshop

Organisations are facing increasingly complex and frequent challenges. To remain competitive a new way of working is needed in this fast changing world. 

Take a fresh look into where your business is now, where you want it to get to and what you need to do in order to get it there. Using the Business Model Canvas, we will help you clarify your business strategy. This workshop is beneficial at any stage of the business life cycle from start up or early stage to established company.  In this workshop you will:

  • complete your business model canvas to map out your current business situation
  • explore how you want your business to evolve and identify the challenges blocking that growth
  • gain a clear understanding of how to innovate a business model
  • develop new business models
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business INNOVATION AND STRATEGY workshop

A great value proposition without a great business model won’t survive. Incredible business model innovation without a value proposition to customers won’t gain traction. You need both! This workshop brings both together, so you can create value for your customers and for your business.

    FAQ

    Frequently Asked Questions

    what is the business model canvas?

    The Business Model Canvas is a business-model planning tool designed by academics Alexander Osterwalder and Yves Pigneur. It is a one-page tool for designing and discussing business models and encompasses nine building blocks.

    why use the business model canvas?

    The Business Model Canvas gives you the structure of a business plan without the overhead, by stripping away the 40+ pages of ‘stuff’ in a traditional business plan.

    Using this canvas will lead to insights about the customers you serve, what value propositions are offered through what channels, and how your company makes money. You can use the Business Model Canvas to understand your own business model or that of a competitor.

    what is the value proposition canvas?

    A one-page visual map used to understand your customers needs, and design products and services they want. It works in conjunction with the Business Model Canvas.

    why use the value proposition canvas?

    Utilising a clear, customer-oriented approach to designing new value propositions, you will be able to distil your idea into a one-page visual map.  You will gain a clear picture of how you intend to create value for your customers and be ready to move forward.

     

    What is the BUSINESS INNOVATION AND STRATEGY workshop?

    A great value proposition without a great business model won’t survive. Incredible business model innovation without a value proposition to customers won’t gain traction. You need both! This workshop brings both together, so you can create value for your customers and for your business.

    when to use the business model canvas?

    Whenever a discussion of strategy and business model arises.  The Business Model Canvas is ideal to clarify and create a shared language around a business model, for strategic reorientation, or for more effective internal restructuring.

    who should attend the DESIGN a better business workshop?

    This workshop is aimed at business executives, product and project managers who want to take responsibility for, develop or further develop business models. It is also aimed at board members and managing directors who want to get to know the right tools for the strategic development of their business.

    Sales managers and sales teams gain a better understanding of the business model and how to sell their value propositions to various customer segments.

    when to use the value proposition canvas?

    When it is time to really understand your customers, including their jobs-to-be-done, pains, and gains, as well as your offer to them. 

    Who should attend the How to Create Product and Services People Want to Buy Workshop?

    Product managers gain a clear, customer-oriented approach to designing new value propositions and bringing them to the market, or improving existing products.

    Sales Managers and Sales Teams gain a better understanding of how to sell their value propositions to various customer segments.

    where and when do these workshops take place?

    Regular workshops are held at our own venue (known as Lab14) based at Reading University.

    Don’t want to leave the comfort of your office? We can scope, create and deliver tailor-made programs and workshops at a venue and a date of your choice.

    From Our Founder

    Five compelling reasons to use the Business Model Canvas

    The Business Model Canvas is a business-model planning tool designed by academics Alexander Osterwalder and Yves Pigneur. It is a one-page tool for designing and discussing business models and encompasses nine building blocks.

    Business Navigation Services have adopted this methodology and included it in our business advisory toolbox. Having used the canvas and delivered numerous canvas workshops, we (and our clients) believe there are five compelling reasons to use this methodology.

    Ground Floor, Building LO14
    University of Reading
    London Road
    Reading
    Berkshire
    RG1 5AQ

    Tel:  0330 223 4329

    Email: info@businessnavigationservices.com

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